IS HOME STAGING THE SAME AS HOME DECORATING?
When we talk about house staging, it appears to be the same as adorning the home with certain decorations. While both services require some decorating, there are several significant variations between them.
The speed and price at which your house sells can both be significantly impacted by home staging. Due to the fact that house staging is not just about gorgeous décor but also about appealing to a buyer’s psyche, even the most exquisitely adorned homes may frequently benefit from it.
Key differences between decorating and staging the home
- Target Audience
Who it is for is the main distinction between house staging and decoration. The homeowner is the one who decorates. It is highly customized and intended to capture the personality of the homeowner(s) and the things they cherish the most. Because decorating is all about freedom of expression, nothing is beyond bounds.
Contrarily, it is not the case with house staging. The goal of house staging is to appeal to as many home purchasers as possible, therefore the aesthetic is more restrained and neutral. The need for home staging is due to the fact that even some of the most exquisitely furnished homes may need it since too personally tailored decorating may turn away potential buyers.
- Their Objectives
Another difference is the objectives of both. The purpose of decorating is to give the resident the impression that their home perfectly reflects who they are. It is filled with all of their favorite hues, designs, textures, and furnishings that enhance their level of comfort at home.
Making people in general feel at ease in the home is the goal of home staging. It’s comforting to assume that purchasers can look past purely aesthetic considerations like décor, but the majority just cannot. They may be turned off by a house that is not furnished to their liking for a number of reasons, including the likelihood that they’ll need to spend a lot of money to paint the walls, remove the wallpaper, replace the floors, etc. The majority of purchasers favor a home that is unoccupied and ready to move into.
- What It Means Psychologically
Decorating psychology is all about appealing to a person’s preferences and incorporating them into the decor. On the other hand, When staging a property, the goal is to give potential buyers confidence as they are about to go for one of the greatest investments in their lives.
The same guidelines that guide product design also apply to home staging. You want your house to stand out in the market, excite potential buyers about what it may be like to own it and offer them the assurance they need to buy the house.
A staged home removes all of the uncertainty for buyers and accentuates the home’s best features. Instead of focusing on the decoration, poor furniture placement, difficult sections, and fixes, they will need to do; purchasers can perceive the home for all of its potential benefits by focusing on all of its good features. They are eager to move in since the neutral decor makes it easy for them to envision doing their own decorating.
To conclude, decorating the house is all about your personal preference and happiness while staging focuses on general buyer’s preferences and getting higher returns on investment. Because of its many advantages, home staging is one of the essential real estate marketing strategies with the highest growth rates worldwide. It’s a little expense that pays off in a quicker property sale and higher offers.
If you also want to enjoy the benefits of a staged home in Canada, You can contact us for professional staging services.
